A virtual POS is a payment platform that enables online payments over the internet with a credit card or debit card. Interfaces developed by the bank are also provided to merchants, allowing them to carry out mail order transactions, pre-authorizations, and cancellations and refunds of previous transactions.
So what advantages does using a virtual POS provide to merchants?
- It provides a new sales channel.
- It provides maximum security thanks to the SSL certificate used on the website.
- It expands the merchant's market and increases its customer potential.
- It makes it possible to open a store very cheaply, with low costs.
- It increases customer satisfaction and loyalty thanks to the fast, technology-driven service.
- It strengthens the merchant's image.
- It gives the merchant a competitive advantage.
- It enables the merchant to open up to global markets.
- It speeds up sales of products and services.
- It increases user satisfaction by allowing cardholders to pay in installments.
- It increases customer satisfaction by allowing cardholders to check and use their reward points.
- It provides reporting and consolidated monitoring of all transactions made through the merchant.
- It increases user satisfaction by providing cardholders with additional security through 3D Secure and GO (Secure Payment).
