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B2C business-to-consumer e-commerce illustration

E-commerce

What Is B2C (Business to Consumer)?

B2C stands for Business to Consumer and refers to producers selling their products to consumers online. It is the most widely used and best-known business model in e-commerce.

ETBİS electronic commerce information system registration

Payment Systems

What Is ETBİS?

ETBİS (Electronic Commerce Information System) is the system launched on 04/12/2017 so that e-commerce businesses are reachable and e-commerce data can be tracked reliably. Businesses must register before starting.

Online shopping cart on a laptop illustrating cart abandonment in e-commerce

Merchant & POS

How to Reduce the Cart Abandonment Rate

One of the biggest problems for e-commerce companies is attracting customers to their sites, but getting visitors to actually buy is just as hard. This post covers practical ways to reduce cart abandonment, from guest checkout to fast payment options.

Illustration of a marketplace solution connecting multiple online marketplaces and sellers

E-commerce

What Is a Marketplace Solution?

A marketplace solution is a service offered by software that enables communication and data exchange between different marketplaces. It is a multi-vendor online shopping infrastructure, including the payment system, for listing, searching and buying products and services.

Illustration depicting digital POS payment terminals

Merchant & POS

What is Digital POS?

The digital form of Point of Sale (POS) systems is called Digital POS. There is also a software-only subtype called Virtual POS. After Mobile POS (mPOS) and Virtual POS usage became widespread, the term digital POS came to refer to these two products.

Credit card installment payment illustration

Credit Card

What Is Installment Payment?

Installment payment means dividing a product's price into a set number of equal amounts. For example, if a 100 TL product is bought in 5 installments, the cardholder pays 20 TL a month for 5 months, totaling 100 TL.

Illustration representing credit card loyalty points and rewards

Merchant & POS

What are Loyalty Points?

Loyalty points are promotional rewards banks give customers for credit card transactions, tracked on a card/customer basis. Banks charge merchants a commission on POS transactions, and some share part of that commission with cardholders as points.

Table of Reimbursement Attribute values used in the clearing process

Clearing

What is Reimbursement Attribute?

DE03/Reimbursement Attribute carries the Reimbursement Value of a transaction. BKM uses this information as the basis for calculating interchange fees and charges between member banks.

Illustration of a surcharge fee added to a card payment transaction

Merchant & POS

What is a surcharge?

A surcharge is a fee, charge, or tax added to the cost of a good or service. In payment systems, it refers to adding the merchant's transaction commission to the cash sale amount on credit card transactions, resulting in a higher charge.

Virtual POS online card payment illustration

Merchant & POS

What Are the Benefits of a Virtual POS for Merchants?

A virtual POS is a payment platform that enables online payments by credit or debit card. Banks also give merchants interfaces for mail order, pre-authorization, cancellations and refunds.

Illustration of ways merchants can reduce chargebacks on card transactions

Chargeback

How to Reduce Chargebacks (For Merchants)

Chargeback is inherent to card transactions, so it may be impossible to prevent entirely, but taking precautions keeps the risk to a minimum. Here are the key points merchants should pay attention to in order to reduce chargebacks.

Diagram of the chargeback process between cardholder, issuer and acquirer

Chargeback

How to Reduce Chargebacks (For Cardholders)

A chargeback is when a cardholder asks the issuing bank to refund a transaction made without their knowledge. It cannot be prevented entirely, but simple precautions can minimize the risk. Here is how the process works and what cardholders should do.