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Diagram of the committees within the BKM system

Payment System Institutions

What are the committees in the BKM system?

BKM (Interbank Card Center) works through several committees: Security, Operations and Technology, Market Development, Business Development, Chargeback Rules and Arbitration, ATM Sharing, plus arbitration committees. This post outlines each one's duties.

Illustration of neuromarketing brain activity analysis techniques

Entrepreneurship

What is Neuromarketing?

Neuromarketing is a technique for developing a marketing strategy from the results of closely examining purchasing perception in the human brain, aiming to understand consumer behavior and the psychology behind it.

Secure card storage and tokenization illustration

Merchant & POS

What Is Card Storage?

Card storage is a system, secured with PCI DSS certification, for storing credit and debit card details safely. It saves consumers from entering their card details again and again on frequent purchases.

Online shopping cart on a laptop illustrating cart abandonment in e-commerce

Merchant & POS

How to Reduce the Cart Abandonment Rate

One of the biggest problems for e-commerce companies is attracting customers to their sites, but getting visitors to actually buy is just as hard. This post covers practical ways to reduce cart abandonment, from guest checkout to fast payment options.

Illustration representing the Discover and PayPal partnership for cardholder rewards

Credit Card

Discover Cardholders Will Be Able to Use Their Points at PayPal Merchants

To issue a card, the necessary certifications must be obtained from brands such as MasterCard, Visa, Troy, and Discover, and the card must be made available for cardholder use. Banks aim to increase customer loyalty by running points programs and similar campaigns.

Manibux prepaid card and allowance app for students and parents

Credit Card

The Era of Card Payments in Schools

Prepaid cards have changed how families manage children's spending. The Manibux allowance app now serves schools with its K12 application, letting parents load separate allowance and canteen balances for their children.

New BIN card product launch process

Credit Card

What Happens When a Product Is Launched Under a New BIN?

When banks launch a new card product, they can do it under an existing BIN or a new one. A new BIN requires much more work: BKM announces it, every bank defines it and every POS has to download it.

Warning illustration about a fake social media gift points scam targeting card details

Credit Card

Congratulations, You Won Gift Points..

A real attempted card fraud story: a fake Facebook friend request, a promise of free bank points, and a request for card number, expiry date and CVV2. Here is what happened and how to protect yourself.