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Illustration of a closed-loop payment ecosystem growing through loyalty, data, and new services

Closed-Loop Payments

Why Do Closed-Loop Payment Systems Want to Grow? | Series #6

Why does a coffee chain build its own loyalty program, and why does a payment app keep adding services? This post looks at how loyalty, data, and new services drive the growth of closed-loop payment systems, and at the financial layers behind that growth.

Visa logo shown as part of the company's rebranding

Payment Systems

Why Did Visa Update Its Logo?

Visa announced a rebrand and a new logo that partly drops the wordmark. Here is why the payments giant made the change, what the new logo looks like and where it will first be shown.

Illustration comparing the B2B and B2C e-commerce models

Payment Systems

What Are the Differences Between B2B and B2C?

B2B and B2C are collaboration models used in e-commerce transactions. This post explains what each term means and compares them in terms of customer, purchasing, sales and marketing.

TROY card scheme logo

Credit Card

What Is TROY?

TROY, announced by the Interbank Card Center (BKM) in September 2015, is a card scheme like VISA, MasterCard, or AMEX. It takes its name from the initials of its Turkish slogan meaning 'Turkey's Payment Method'.

Illustration of embedded finance, with payment, credit, insurance and investment services built into everyday digital platforms

Open Banking

What Is Embedded Finance?

Embedded Finance means integrating financial products and services into non-financial platforms, experiences or business processes. In other words, services offered by financial institutions become part of the product or service flows of non-financial organizations.

Issuer data and BIN definitions on POS terminals

Merchant & POS

Why Are Issuer Data Definitions Important?

The most important part of issuer data definitions is that they are built around your own bank's or institution's developments and application flows. Missing BINs can break installments, rewards and routing on POS devices.

Diagram showing membership types for Visa and Mastercard card schemes

Credit Card

How Many Types of Membership Are There by Card Scheme?

Banks must go through a costly, arduous process to issue cards (issuer) and accept cards (acquirer), paying high entry fees to international license providers and local organizations such as BKM.

Illustration representing the steps involved in launching a new payment card product

Credit Card

What Should Be Considered When Launching a New Product?

The following steps should be followed when launching a new product: decide on the brand, request a new BIN from the scheme (Mastercard, Visa, Troy), define the BIN in the bank's system, generate keys in the HSM, and roll it out after certification.